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Starting with the Diablo III beta test, a new feature called Battle.net Balance was made available to store virtual currency purchased with real money to buy game-related services (character transfers, digital products like companions, and items in Diablo III's real-money auction house). The feature was released in the US region on February 6th, 2012. A couple of days later on February 8th, 2012, the feature was release for the Europe region.
The Battle.net Balance is accessed from Battle.net account management settings (upper right).
- ^ Blizzard Entertainment 2013-03-08. Battle.net Balance FAQ (Article ID: 783). Battle.net Support (US).
Blizzard Entertainment 2013-03-09. Battle.net Balance FAQ (Article ID: 783). Battle.net Support (EU).
- ^ Hagut 2013-09-02. #3 - Battle net balance?. Official Support > Customer Support forum (EU). As stated in the (and quoted by Doomsinger), I'm afraid you can't use Battle.net balance for Blizzard Store purchases.
- Use of Battle.net Balance requires access to Account Management.