This town is the last point of civilization before reaching Hyjal Summit. It is run by goblins as a trading post and is officially neutral to all races and factions. Even so, pilgrims allowed to venture up to the World Tree stop here, but otherwise this is the highest that merchants and explorers may venture without the night elves’ permission. Everlook would offer a commanding view of Kalimdor, if it were not at such a high altitude that clouds constantly shroud the mountain’s lower flanks.
Everlook is the only major goblin outpost in northern Kalimdor, and it serves several purposes. First, it serves as the base of operations for goblin thorium and arcanite miners, since Winterspring has some of the fewest untapped veins of those materials on the continent. Second, it serves as a center of trade between the Alliance and the Horde. While Everlook is hardly as safe as Moonglade, generally the Alliance and the Horde treat each other fairly well there. Additionally, Everlook is a frequent stop-off and resupply point for the faithful who make the pilgrimage through Winterspring to Hyjal Summit. The town is also an outpost of the Thorium Brotherhood, a group of self-righteous Dark Irons who think they are the best smiths in existence. Lead by Malyfous Darkhammer, the brotherhood sells their thorium goods for ridiculous amounts of gold.
Reputation for Everlook and the Steamwheedle Cartel is mostly gained from quests in Winterspring. Having a Friendly or higher Reputation will make the Guards help you in case of initiated violence against you.