Disambiguation: Did you mean guild leader, a player character in charge of a guild?
A guild master earns his or her living by charging money to assign potential guild leaders a charter with which they can form a guild. They are a special type of NPC that assists in starting guilds by selling Guild Charters. Other NPCs found with them will help with designing and then selling tabards.
There is one guild master in each major city.
|Craftsmen's Terrace, Darnassus||Lysheana|
|The Commons, Ironforge||Jondor Steelbrow|
|The Trade District, Stormwind||Aldwin Laughlin|
|Traders' Tier, the Exodar||Funaam|
|Valley of Strength, Orgrimmar||Urtrun Clanbringer|
|Lower Rise, Thunder Bluff||Krumn|
|The Trade Quarter, Undercity||Christopher Drakul|
|Walk of Elders, Silvermoon||Tandrine|
|Dalaran Visitor Center, Dalaran||Andrew Matthews|