Before Patch 3.2.0 in particular, parry gems are generally considered inferior to dodge gems or defense gems because of the amount of avoidance they give when taking into account diminishing returns. This still may be true after the patch is released, but it should be less so.
Recently, Greg "Ghostcrawler" Street, the Lead Systems Designer posted about this very topic on the forums:
However, as far as the dodge vs parry, you've got to consider that a lot of people think in absolutes. "Parry is not as good as dodge" turns into "NEVER GEM PARRY BECAUSE IT'S A GARBAGE STAT". I don't think it'll change their perceptions, but that's more of a problem with humanity.
Oh yes. At some point "Not BiS" became "trash." :)
It's not the end of the world if parry gems rot. But we want to be able to put parry on say rings without those just being sharded.