The Merchant Coast is the name given to the small portion of the Barrens that forms the coastline of the Great Sea. Along the Merchant Coast is the goblin port town of Ratchet, and the Theramore outpost, Northwatch Hold. Off the coast is the warrior's haven, Fray Island. The Merchant Coast receives its name from the lucrative trade that takes place through the thrifty hands of the Ratchet goblins.

v • d • e Subzones of The Barrens Agama'gor · Bael'dun Keep · Bael Modan · Blackthorn Ridge · Boulder Lode Mine · Bramblescar · Camp Taurajo · The Crossroads · Dreadmist Den · Dreadmist Peak · The Dry Hills · Far Watch Post · Field of Giants · The Forgotten Pools · Fray Island · Gold Road · The Great Sea · Grol'dom Farm · Honor's Stand · Lushwater Oasis · The Merchant Coast · Mor'shan Base Camp · The Mor'shan Rampart · Northwatch Hold · Raptor Grounds · Ratchet · Razorfen Downs · Razorfen Kraul · Shrine of the Fallen Warrior · The Sludge Fen · Southern Barrens · Southern Gold Road · Southfury River · The Stagnant Oasis · Thorn Hill · The Tidus Stair